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DSCF1729_v2.jpg

Story


 Building brands and designing businesses.

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Story


 Building brands and designing businesses.

I'm a design director at IDEO with over a decade of brand, marketing, and customer insights expertise. I specialize in retail, food, and technology, where I connect innovative research methods with business-building designs. I also teach and speak on design thinking, prototyping and innovation. In my free time, I design and sew clothing and run the online fabric shop Notchmark.